Marketing News

Dr. Squatch Teams with Tajín for Mango-Inspired Soap

Mango Tango contains coconut oil, shea butter and kaolin clay plus unique hero ingredients sea salt and lime peel powder.

Amid the dog days of summer, Unilever-owned Dr. Squatch has teamed with Tajín for a Mango Tango soap.

The light-grit bar brings the zest of sun-ripened mangoes to shower stalls.

Inspired by the popular Mexican seasoning powder brand’s tangy-spicy flavor, this light-grit bar brings the zest of sun-ripened mangoes straight to shower stalls, says the brand.

Mango and green apple burst to the surface with a splash of lime, heating up with swirls of chili powder, black peppercorn and paprika before settling into a warm base of smoked woods, amber and sea salt.

Mango Tango is crafted using a traditional cold process with natural ingredients like coconut oil, shea butter and kaolin clay – plus unique hero ingredients of sea salt and lime peel powder. The bar is 98% to 100% natural in origin and formulated without parabens, sulfates, phthalates or silicones.

Mango Tango is available at drsquatch.com for $8 for one-time purchase or $6 for subscribers. A three-pack is available DTC and on TikTok Shop for $23.75 and includes a free 0.35 oz. Mini Tajín Clásico bottle.

Read about the brand’s segue into the kids category here.

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